Anggrahını N., Şeremet M., Cihangir E.

INTERNATIONAL WEST ASIA CONGRESS OF TOURISM RESEARCH (IWACT-2020) , Çanakkale, Turkey, 15 - 17 October 2020, vol.1, no.32427, pp.18-19

  • Publication Type: Conference Paper / Summary Text
  • Volume: 1
  • City: Çanakkale
  • Country: Turkey
  • Page Numbers: pp.18-19
  • Van Yüzüncü Yıl University Affiliated: Yes


Cultural Tourism has the relationship that involves in the context, production, and consumption of the cultural assets. Cultural tourism is, therefore, a global and local phenomenon for host-guests, as well as work-play. In the context of postmodernity, the local traditional culture presents the region without losing its identity. Cultural tourism reproduces the place and simply introduce them at their destination on the map. Yet, the tourism products should be presented in accordance with the history, beliefs and authenticity of an area and its original inhabitants. Therefore, the set of cultural resources in the selected case study area are include tangible and intangible products or material or non-material products which plays an important role in contribution to local and international tourism sector. Not least because, it represents the heritage of the region (Smith and Robinson, 2006). The research aim of this study is to reconceptualize the cultural tourism within the authenticity context, focusing on the case study area of Bali which is very attractive touristic place for both cultural and natural tourism of the world and has a strong sustainable tourism policy and planning. Therefore, this study areas will be sought by the following research questions: a) What are the motivations of tourist visiting the local area? b) Does the area keep its authenticity against the commercialism? c)Do the touristic products meet the tourists’ expectations? d) How do the visitors experience the authenticity in the region? In order to answer the research questions above, a mix of quantitative and qualitative data will be used. The qualitative data has been obtained from face-to-face informal interviews with the local people and the answers of the open-ended questions which are sub-part of the questionnaire. The large part of the data has been gathered from the international tourists visiting the area pre-Covid term (2019 summer). The visitors have been represented by 360 survey of those volunteer participants whose country origin mainly from developed countries (European, American, the UK). The early findings showed that the cultural assets of the region still have big opportunity for ensure the tourist to visiting. The authenticity has been sought by cultural tourists who try to gaze the things on the street, as the graffiti-based cultural tourism attractions of cities has been kept safe and pristine. This is particularly supported by the fact of high satisfaction and expectation met of those who are experiencing the region in a comprehensive manner. In this context of cultural tourism, there are such trends as a growing supply of cultural attractions (the symbolic economy), a growing desire for cultural experience (e.g. the cultural omnivore) and a growing culturalization of everyday life (adaptation to daily life of local people) as a new tourist area.