Demographic Segmentation and Its Effects on Customer Satisfaction


Aziz S., Nas Z.

International Journal of Contemporary Business Studies, vol.4, pp.44-53, 2013 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 4
  • Publication Date: 2013
  • Journal Name: International Journal of Contemporary Business Studies
  • Page Numbers: pp.44-53