A Research on Consumers' Behavioural Intentions on the Use of Digital Currencies and Cryptocurrencies in Online Shopping

Çelik Z., Habiboğlu Ö., Bölükbaşı Y., Civelek A. B.

INTERNATIONAL JOURNAL OF ELECTRONIC FINANCE, cilt.0, sa.0, 2027 (Scopus)

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 0 Sayı: 0
  • Basım Tarihi: 2027
  • Doi Numarası: 10.1504/ijef.2027.10066796
  • Dergi Adı: INTERNATIONAL JOURNAL OF ELECTRONIC FINANCE
  • Derginin Tarandığı İndeksler: Scopus, Aerospace Database, Business Source Elite, Business Source Premier, Communication Abstracts, EconLit, Metadex, Civil Engineering Abstracts
  • Van Yüzüncü Yıl Üniversitesi Adresli: Evet

Özet

This study aims to test a research model for consumer usage of cryptocurrencies and digital currencies during shopping. Data were collected from individuals in separate surveys for cryptocurrencies and digital currencies. The findings are that trust in cryptocurrencies has a more significant effect on behavioural intention. Besides, the perceived usefulness of digital currencies has a more significant effect on behavioural intention. Trust in digital currencies has a more significant effect than trust in cryptocurrencies on perceived usefulness. The perceived usefulness has an essential mediator role in the effect of trust in digital currencies on behavioural intention. However, the moderator role of trust is more important in the effect of the perceived usefulness of cryptocurrencies on behavioural intention. Finally, the conditional effects of perceived usefulness on behavioural intention at different levels of trust are significant and more outstanding at different levels of trust in digital currencies as opposed to cryptocurrencies.