RELATIONSHIP BETWEEN COUNTRY IMAGE AND BRAND EQUITY AN EMPIRICAL EVIDENCE IN ENGLAND MARKET

Saydan R.

INTERNATIONAL JOURNAL OF BUSINESS AND SOCIAL SCIENCE, vol.4, no.3, pp.78-88, 2013 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 4 Issue: 3
• Publication Date: 2013
• Journal Name: INTERNATIONAL JOURNAL OF BUSINESS AND SOCIAL SCIENCE
• Journal Indexes: EBSCO Education Source
• Page Numbers: pp.78-88
• Van Yüzüncü Yıl University Affiliated: Yes