OTOMOBİL TERCİHLERİNDE SEMBOLİK TÜKETİMİN MARKA BAĞLILIĞI ÜZERİNDEKI ETKİSİ: LÜKS VE EKONOMİK SEGMENTLER ARASI BİR KARŞILAŞTIRMA

Yaşar M. E., Dülek B.

15th INTERNATIONAL ARTEMIS SCIENTIFIC RESEARCH CONGRESS, Bucuresti, Romania, 28 - 30 March 2026, pp.1090-1098, (Full Text)

• Publication Type: Conference Paper / Full Text
• Doi Number: 10.30546/19023.978-9952-610-43-7.2025.5140.
• City: Bucuresti
• Country: Romania
• Page Numbers: pp.1090-1098
• Open Archive Collection: AVESIS Open Access Collection
• Van Yüzüncü Yıl University Affiliated: Yes