Examining the Correlation Between Marketing Spending and Total Revenue in Türkiye’s BIST100 Firms


YILDIRIM Y. O., SAYDAN R., ÇELİK Z.

5 th International Conference on Recent Academic Studies, Turkey, 2 - 03 December 2025, pp.238-242, (Full Text)

  • Publication Type: Conference Paper / Full Text
  • Country: Turkey
  • Page Numbers: pp.238-242
  • Van Yüzüncü Yıl University Affiliated: Yes